Marketing & Growth | CX Resources

Marketing & Growth Tools

SEO, analytics, paid ads, email marketing, social scheduling, and content tools | for your agency and your clients.

SEO Tools5

Google Search ConsoleMonitor rankings, indexing, and search performance. Essential, free.search.google.comFree SEMrushKeyword research, competitor analysis, site auditssemrush.comFreemium AhrefsBacklink analysis, keyword explorer, content gapahrefs.comPaid UbersuggestAffordable keyword and competitor researchneilpatel.com/ubersuggestFreemium Screaming FrogCrawl and audit websites for SEO issuesscreamingfrog.co.ukFreemium

Analytics & Heatmaps4

Google Analytics 4Track all traffic, conversions, and user behaviour. Free.analytics.google.comFree HotjarHeatmaps, session recordings, and user surveyshotjar.comFreemium Microsoft ClarityFree heatmaps and session recordings | no limitsclarity.microsoft.comFree PlausiblePrivacy-first, lightweight analytics | GA alternativeplausible.ioPaid

Email Marketing4

MailchimpEmail campaigns, automations, and landing pagesmailchimp.comFreemium Brevo (Sendinblue)Email + SMS marketing with generous free tierbrevo.comFreemium ConvertKitCreator-focused email with powerful automationsconvertkit.comFreemium MailerLiteAffordable email marketing with great deliverabilitymailerlite.comFreemium

Social Media Management4

Meta Business SuiteManage Facebook and Instagram pages, ads, and inboxbusiness.facebook.comFree BufferSchedule posts across all social channelsbuffer.comFreemium LaterVisual Instagram planner and schedulerlater.comFreemium HootsuiteEnterprise-level multi-platform social managementhootsuite.comPaid

Paid Advertising3

Google AdsSearch, display, and YouTube ads | high intent trafficads.google.comPay per click Meta Ads ManagerFacebook and Instagram ad campaignsadsmanager.facebook.comPay per click TikTok AdsReach younger Caribbean audiences on TikTokads.tiktok.comPay per click

Local & Caribbean SEO2

Google Business ProfileShow up in local search and Google Maps. Essential for every client.business.google.comFree BrightLocalLocal SEO audits, citation building, and rank trackingbrightlocal.comPaid