Search visibility
We find the queries your customers really use, check whether you can realistically rank for them, and fix the pages that should be eligible and are not.
The cheapest customer to win is the one already typing what you sell into Google. Most local businesses are invisible to that person, and it is usually fixable.
Marketing that can be checked. We record where you started so there is no argument later about whether anything changed.
We find the queries your customers really use, check whether you can realistically rank for them, and fix the pages that should be eligible and are not.
For a local business this often matters more than the website. Categories, hours, photos and reviews, set up properly and kept current.
Tracking installed correctly, then reported in plain language: which pages brought enquiries, which brought nothing.
A posting rhythm tied to what you sell, rather than daily content for its own sake. We would rather you post less and sell more.
Your existing customer list is the highest returning channel you own and the one most businesses never use.
Some queries cannot be won organically because directories hold every position. We will tell you when paid is the honest answer.
Measure, act, re-measure. If it did not move we say so rather than reporting activity as if it were progress.
Impressions, clicks, positions and what your pages currently rank for. This baseline is frozen and read back later, so results are provable.
We look at who currently ranks for each query. If a page is ten directories deep we will tell you to spend the money elsewhere instead of taking it.
Titles, descriptions, page structure and the Google Business Profile, prioritised by what costs you the most business today.
Same metrics, same date ranges, compared to the frozen baseline. A checkpoint that shows nothing is reported as nothing.
A lot of marketing spend is wasted on things that sound like progress and are not.
There is a specific pattern we see constantly. The business ranks perfectly for its own name, the owner sees traffic in the reports, and everyone assumes search is working. It is not. Those people already knew the name and were always going to find you.
The test that matters is whether anyone finds you who did not already know you existed. That means ranking for what you sell rather than what you are called, and it usually requires pages that do not exist yet.
We start by measuring the split between branded and non branded traffic, because that single number tells you honestly whether your search presence is earning anything.
Give us your website and we will tell you honestly what it earns from search today and whether the queries you want are winnable.